Enterprise growth · climate tech · Pacific Northwest

I build the motion behind meaningful growth.

Elliot Goldstein is a sales leader and operator working where enterprise software, climate, construction, and AI meet—turning technical products into durable markets and capable teams.

A tall waterfall framed by golden autumn foliage in the Columbia River Gorge
Camas, WashingtonPortland metro · rooted in the Pacific Northwest
01 / About

Builder first. Seller always.

Thirteen-plus years across solar, energy, construction tech, and technical software—with the range to carry the number, build the team, and redesign the system around both.

I work best in consequential, ambiguous markets. At Aurora Solar, I built the first enterprise team for a newly acquired product line. At Hover, I returned to the front line and surpassed a $1.5M ARR quota in seven months, anchored by a $14M two-year agreement.

My operating language is MEDDPICC, Challenger, honest forecasting, rigorous discovery, and close partnership with Product, Engineering, Customer Success, and Marketing. The point is never process theater. It is giving good people a system in which they can do their best work.

I studied Economic Geography and Energy & Resources at UC Berkeley, where I was twice elected to the ASUC Senate. That blend—markets, systems, climate, and public life—still defines the questions I care about.

Elliot and his wife, Alisa, dressed for the Shadow & Flame party beneath a neon heart

I cycle, hike, dance, and organize. I love to enjoy the beauty that is the Columbia River Gorge surrounding me.

In 2026, I threw a two-stage, 550-person “Shadow & Flame” party in Portland for my 35th birthday. At home, it is life with my wife, Alisa, and Pushkin, our adopted cat.

$14MTwo-year enterprise agreement at Hover
$0→5.6MARR built in 24 months at HelioScope Enterprise
$2MNew ARR in year one opening Europe
#1Sungevity team in net sales and MW deployed
02 / Experience

From first playbook to global scale.

2026—NowSenior Enterprise Account ExecutiveHover
  • Surpassed a $1.5M annual ARR quota in the first seven months, anchored by a $14M two-year enterprise agreement.
  • Sustains 120% net revenue retention on an approximately $8M renewal book across 12 strategic accounts.
  • Closes $90K–$14M deals on four-to-twelve-month cycles; won competitive displacements at an average 30% ASP uplift.
2019—2025Enterprise Sales LeaderAurora Solar · HelioScope
  • Built the first HelioScope enterprise sales team after the Folsom Labs acquisition, scaling from $0 to $5.6M ARR in 24 months.
  • Hired and coached six AEs plus a Sales Manager; opened Europe and added $2M in new ARR in year one.
  • Landed multi-region work with Tesla, Shell New Energies, EDP, TotalEnergies, Sunrun, Southern Company, E.ON, Vattenfall, and Ameresco.
  • Authored a MEDDPICC playbook, designed Salesforce/Gong/Outreach workflows, and co-led a roadmap estimated to open $8M in addressable market.
2018National Sales Account ExecutiveBroadly
  • Ran full-cycle B2B SaaS sales for home-services contractors and delivered 112% of quota in Q1.
2017—2018Career SabbaticalUnited States, Southeast Asia & Europe
  • Cross-country road trip followed by nine months backpacking through 15 countries.
2013—2017Regional Sales ManagerSungevity
  • Managed eight reps across four western states, ranking #1 companywide in net sales and MW deployed.
  • Launched a battery-storage pilot with SonnenBatterie and generated more than $4.5M in personal solar revenue.
  • Stayed through the Chapter 11 wind-down to lead high-stakes customer and retention conversations.
03 / Offerings

Practical help for teams in motion.

Aerial view of long rows of solar panels across green land
Solar scale, seen from above. Photo source
01

AI adoption for sales teams

A focused 90-day approach to integrating Claude and ChatGPT into the GTM stack—built around actual workflows, adoption, governance, and measurable leverage rather than novelty.

02

Go-to-market advisory

0→1 motion design, enterprise playbooks, technical and platform sales, MEDDPICC implementation, hiring and coaching, and EMEA market entry.

03

Speaking & workshops

Enterprise sales craft, AI-enabled GTM, climate-tech commercialization, resilient teams, and the future of technical selling. Past work includes RE+ and Aurora customer webinars.

04

Climate-tech ecosystem work

The Pacific Northwest Climate Tech Map connects founders, operators, capital, policy, and institutions across the region—and makes a fragmented ecosystem easier to navigate.

04 / Writing

Notes from the field.

The Sales Leader’s 90-Day AI Adoption Blueprint

A pragmatic framework for moving a team from scattered experimentation to repeatable, responsible use inside the revenue engine.

AI Won’t Replace Sales Teams — But Sales Teams Using AI Will Replace Those Who Don’t

The advantage belongs to teams that redesign the work, not merely add another tool.

Why I Created the Pacific Northwest Climate Tech Map

A regional ecosystem becomes more useful when its people can see one another.

What 5 Years in Climate Tech Taught Me About Building Resilient Teams

Lessons in endurance, candor, and operating through volatility.

05 / Civic engagement

Democracy is a practice, not a personality trait.

“The country that spent decades positioning itself as the global immune system against authoritarianism has become, in the span of a few years, the primary pathogen.”
Democracy

Voting rights, election integrity, the courts, and what it takes to keep democratic institutions real.

Show up

Door-knocking in Washington’s 3rd District, one of the country’s closest House races in 2024.

Dignity

Immigration justice, due process, and opposition to abuses of state power.

Power

Technology, oligarchy, Christian nationalism, AI accountability, and who gets to shape the future.

Climate

Preparedness, public-interest tools, and policies that meet the scale of wildfire and economic disruption.

Longer essays and on-the-ground commentary live on Facebook.

06 / Beyond work

Gather. Move. Get outside.

Elliot smiling with friends in colorful costumes at SOAK 2026
SOAK 2026

The same instinct runs through work and life: bring good people together, make something memorable, and leave the place more connected than you found it.

I love ecstatic dance, SOAK, Desert Hearts, the Knicks, the Seahawks, and the particular Messi-induced mysticism of a World Cup.

Or, put another way: I’m officially 420 months old—a giant pirate baby trying to avoid scurvy and a mid-life crisis.

07 / Contact

Building something ambitious?

I’m interested in thoughtful conversations about enterprise growth, climate and construction technology, AI-enabled sales systems, speaking, and civic work.

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